Last week, I had the pleasure of working with Marquard Dental, located in Pickerington, Ohio to capture a series of headshots and advertising shots that truly showcased the heart and soul of their practice. It was an incredible photoshoot, and I'm excited to share the experience with you!

The Vision

When Marquard Dental reached out to me, they had a clear vision: to update their brand imagery with fresh, professional photos that would resonate with their current and potential patients. The goal was to create headshots that were warm and approachable, while also producing advertising shots that highlighted the modern, welcoming atmosphere of the practice.

Setting the Scene

Upon arriving, I was immediately struck by the clean, bright, and welcoming environment. The office was designed with patient comfort in mind, and I knew right away that it would translate beautifully on camera.

We started with headshots in a cozy spot in the hallway of the office (we truly can make any space work!). I began setting up the essentials: backdrop, main light, background light, and I used a reflector for fill. The team at Marquard Dental was fantastic to work with; their genuine smiles and friendly demeanor made the headshot portion of the shoot a breeze.

Capturing the Team

Headshots were an essential part of this photoshoot, as they were not only going to be used on the website but also in promotional materials and social media profiles. I focused on creating a relaxed atmosphere where each team member felt comfortable and confident. This led to authentic, professional images that really captured the personality and warmth of the staff.

Showcasing the Practice

After we wrapped up the headshots, we moved on to the advertising shots. These images were all about storytelling—showing potential patients what makes Marquard Dental unique.

We took a variety of shots that highlighted different aspects of the practice. From close-ups of the team working with state-of-the-art equipment to wide shots of the tranquil treatment rooms, every image was carefully crafted to convey a sense of trust and professionalism.

One of my favorite shots from the day was a candid moment between the dentist and a patient, where you could see the genuine care and attention being given. It was a powerful image that really encapsulated the essence of the practice.

The Final Results

The final images turned out beautifully, exceeding both my expectations and those of the dental office team. The headshots were polished yet approachable, perfect for putting a friendly face to the practice. The advertising shots brought out the best in the office's atmosphere, making it easy for potential patients to envision themselves in the care of such a welcoming team.

Overall, this photoshoot was a fantastic experience. Working with the team at Marquard Dental was a joy, and I’m proud of the images we created together. These photos not only tell the story of a dental practice but also highlight the importance of creating a positive, trustworthy image in healthcare marketing.

I’m looking forward to seeing how these images will help Marquard Dental connect with their patients and continue to grow their practice. If you’re looking to update your professional imagery, whether for a dental office or any other type of business, let’s chat!

Conclusion

A successful photoshoot is all about collaboration, and this experience with Marquard Dental was a perfect example of that. Together, we created a collection of images that are both beautiful and effective, and I’m excited to see them in action. Hiring a commercial photographer like myself can bring your company to the next level!

Until next time, keep smiling!